J2 was the prime design consultant as part of the Valley Rain design-build team for the P83 Improvements. The Goal for the renaissance of the 83rd Avenue area near the Peoria Sports Complex was to create a vibrant, sustainable pedestrian-oriented entertainment environment, building upon the numerous existing assets within the District. The P83 Project builds upon these assets and enhances the urban pedestrian experience through iconic monumentation structures as well as through shade trees and iconic date palm-lined streets, medians and Intersections. P83 District-specific elements include blue and yellow thematic branding logos; gabion systems with accent stones; blue glass accent materials; Yellow “flying squirrel” shade canopies; Accent pylons; and “angled top” monuments. wayfinding elements include: new identity pylons/image elements that clearly identify P83; Installation of new wayfinding signs that help direct all traffic; Crossings that help pedestrians safely and easily move from one side of 83rd Avenue to the other; and new and updated landscape in medians and intersections creating the “new” P83 district image.